Breaks my heart that I can't make these images larger without distorting them. This was probably my most favourite campaign ever. Huge call, I know, but there's something extraordinary about Sonia Rykiel. The clothes are undeniably French, yet there's a level of frivolousness and femininity that is warm blooded as opposed to being slightly aloof. I'd choose a wardrobe of Sonia Rykiel over numerous other labels anyday, simply because the clothes are gorgeous and a bit mad as well.
The above three images are from the Spring/Summer 2010 campaign. See what I mean? Love, love, love.